It is not hard to imagine that with about 2.70 billion monthly active users, Facebook is one of the largest social media platforms. Because of this, even brands are developing strategies to use Facebook for business marketing and advertising purposes. The purpose of Facebook ads is to deliver your brand’s messages to the relevant audiences. These are the individuals who are likely to need and purchase your brand offerings. A boutique social media agency Singapore can help to develop effective Facebook advertising strategies for your business. In this blog, we will share some valuable tips to use Facebook for business advertising.
Types of Facebook Ads for Business Advertising
To make the most of Facebook for business advertising, firstly, you need to learn about the various types of Facebook ads. The following are some of the most engaging ad formats that you can use to promote your brand offering. You can also take the help of a Facebook advertising agency to understand which ad format can benefit your brand the most.
Image Ads
It is one of the most simple ad formats on Facebook. You can boost one of your existing image posts with which your audiences have previously engaged. Otherwise, you can create a new post with an image of your brand offering and engaging text. Ensure that the image you use is of high quality. In addition, check analytics to determine the kind of post your audience preferred. Accordingly, create visually appealing image ads to deliver your message to them. A professional Facebook advertiser can also help to create engaging Facebook image ads for your brand.